24 Jan 2009

Developing Yale in Taiwan

In August, ASSA ABLOY Hong Kong organized a Key Account Conference in Taipei, Taiwan to present ASSA ABLOY’s corporate structure, Yale’s History as well as the latest Yale products available in the Taiwan market.

 

Around 50 potential customers, including decoration material shop owners, locksmiths, chain store owners and other industry representatives, attended the conference and discussed the potential for selling Yale products in their shops.

 

10 decoration material shop owners were also presented with Yale Key Account Certificates as they had set up a “Yale Shop-in-Shop” in their stores.

 

“This conference made us confident about developing the Yale brand in Taiwan. Attendants asked many questions, which showed their interest in becoming a part of our team!” says Allen Wong, President of Greater China Region.